Hong Kong, 10th October, 2013 – ‘boutique boulevard’, one of the most prestigious events on the Hong Kong social calendar, took place tonight at LANDMARK. Themed Naturally LANDMARK, the event kickstarted with a performance from international superstar Ms. Coco Lee followed by an officiating ceremony hosted by Mr. Y K Pang, Chief Executive of Hongkong Land, Mr. Raymond Chow, Executive Director of Hongkong Land and Mr. David Martin, Head of Retail of Hongkong Land together with the brands’ representatives.
“With a rich heritage dating back to 1904, LANDMARK is the epitome of top-tier luxury shopping and lifestyle experiences in Hong Kong. This is the fourth year that we have held boutique boulevard and it has become one of the most prestigious and eagerly-anticipated shopping events for a very select section of Hong Kong society. Tonight, over 60 world-renowned brands have created unique experiences for our guests to explore and enjoy,” said Mr. Y K Pang during his speech.
Hong Kong socialites including Lynn Xiong, Jessica C., Jocelyn Sandstorm, Leonard Chao & Candice Chan Chao, Anina Ho, Nicola Cheung, Jasper Mcilroy & Cara G. Mcilroy, Otto Chan & Tisha Law Chan, Gerald Wong & Carrie Chiu Wong Jonathan Wong, Harriet Tung, Leigh Tung, Allan Zemen, Charles Yang, Harris Chan, Crystal Kwok, Sharon Cheung, Maria Wu, Vinci Wong, Sheila Chan, Mona Fong, Stephen Chan, Rabeea Yeung, Frances Yip, Sharon Kwok Pong, Sabrina Fung-Lam, Kevin Lam, Andy Wong, Ankie Beilkie and Ankie Lau, Wesley Wan, Olivia Lee, Mark Ryan, Tina Leung, James Shing, David Hong, Derek Li, Vanessa Yeung, Anita Tang etc. were in attendance appreciating the unique experiences on offer. The highlight of the party was the stunning performance by acclaimed international actress and singer Ms. Katharine McPhee of American Idol and Smash fame.
Other notable moments included exquisite activities curated by over 60 world-renowned brands such as artisans specially flown from Europe to demonstrate tailoring and craftsmanship; trunk show previews of the latest runway collections; personal styling; photo opportunities and exhibitions showcasing high jewellery. A luscious feast was laid out for gourmets where nature themed gastronomic counters were stationed within the complex from LANDMARK’s delectable dining offers such as 8 ½ Otto e Mezzo BOMBANA, Alfie’s, Amber, ARMANI/AQUA, L’ATELIER de Joël Robuchon, LA MAISON DU CHOCOLAT, SEVVA and ZUMA Restaurant.
The eye catching green installations created out of living plants as well as selected brand events such as a specific care ritual for Venezia leather shared by Berluti and Louis Vuitton’s Art of Personalisation where behind-the-scene craftsmen explore endless possibilities of personalisation will be extended beyond ‘boutique boulevard’ for the public and shoppers to experience. Berluti’s care ritual will also be available on 11th October, the green installations until 12th October and Louis Vuitton’s Art of Personalisation until 16th October.
Representing the epitome of top-tier luxury shopping, embracing high fashion, prestigious arts and lifestyle, together with the finest international dining experiences, LANDMARK is the prestigious international retail destination for curated unique experiences as showcased by this year’s ‘boutique boulevard Naturally LANDMARK’.